Purpose/Built is a strategic brand and digital design agency.
Our agency model is the perfect study of our work in context: The case for transformation was driven by a need to evolve our industry and our service delivery model. The blueprint was developed by the agency, and co-perfected with clients and mentors. The result is a thoughtful, deliberate agency model, rooted in strategic partnership, based on market demand, and sharpened by diverse experience and enduring passion.
- The Purpose-Built studio team is comprised of a highly collaborative mix of copywriters, designers and developers. Unlike many agencies, we operate as a meritocracy in a culture of creative enterprise and shared accountability. Talent is crucial, but so is fit.
- We may have both feet in brand strategy, advertising, and design, but we still believe in integrity and hope that the good guys win. Invested in the communities we live in and serve, we are creative, courageous and relentless in our pursuit to do good work, committing 5% of our creative and development hours to not-for-profits and charities.
- We understand that one-size-fits-all fits no one perfectly, so we position ourselves accordingly, as co-investors in client projects, from ideation to execution. Passionate about what we do, we stop at nothing to deliver bold design and strategic communications, informed by extensive research and thoughtful insight. Clients can expect bespoke ideas, complete accountability, open and regular communication, and straight-up, direct advice.
- We are the outliers, recruited for our intelligence and our drive from various industries, and we value those who welcome ambiguity as an opportunity to re-imagine their current context. We are motivated by an innate desire to do better, to proceed with purpose, and be the catalyst for change within our industry.
Our Common Core:
Purpose/Built is a new agency founded by experienced creatives with extensive business experience. We are focused on the practice of strategic design, and accordingly value the following key attributes:
creativity: our studio is staffed by people with an inherent ability to balance brilliant ideas and outstanding creative with tangible outcomes and returns
cleverness: our people are highly intelligent and endlessly curious, with a remarkable ability to solve problems and surface overlooked opportunity
courage: because our ideas are backed by research and insight, we know they will perform and have the courage to move our clients into a lead position
Who Works At Purpose/Built?
- Strategic Advisors: experienced, thoughtful, creative, and detailed
- Brand Strategists: intelligent, curious, and business-sophisticated
- Project Managers: bright, organized, accountable, and precise
- Integrated Media Strategists: frugal, creative and channel-agnostic
- Graphic Designers: gifted, current, and brave
- Copywriters: talented, analytical, and in command of a broad frame of reference
- Research Analysts: curious, tenacious, resourceful, and accurate
- Web Designers: creative, logical, organized, and committed to constant evolution
- Web Developers: current, creative, and inventive
- Motion Designers: adept in seeing the kinetic potential of design
- Photographers & Videographers: skilled, creative, courageous, and friendly
- Financial Types: precise, responsive, and focused
Are You One of Us?
Take the following fun quiz to find out: